Due Diligence

SaaS / Web App Due Diligence

We focus on uncovering hidden risks and validating sustainability. Our goal is to help you make a confident go / no-go decision before acquiring a SaaS or web application.

What You Get

  • Clear red flags, risks, and deal-breakers
  • Practical insights on product stability, owner dependency, and scalability

What We Review

  • Product & Technical Foundation

    • Product maturity and core functionality
    • Tech stack quality and maintainability
  • Revenue & SaaS Metrics

    • Churn, retention, and customer behavior
    • Pricing structure and upgrade paths
  • Customer Base & Usage

    • Usage and engagement signals
    • Support burden and operational friction
  • Acquisition & SEO Health

    • Primary acquisition channels
    • SEO traffic quality and intent
  • Operations & Handover

    • Day-to-day operational complexity
    • Support, onboarding, and documentation
    • Ease of transition post-acquisition
  • Financials & Valuation

    • P&L review and earnings quality
    • Valuation multiple vs comparable SaaS deals
  • 60-Minute Clarity Call — Walkthrough of the Report (Optional)

    • Go / No-Go recommendation
    • Negotiation angles
    • Post-acquisition priorities
    • Risk mitigation plan

How It Works

Submit the Asset & Place the Order

You complete a short intake form with details about the SaaS or web app you're evaluating and place your order.

Access & Clarification

Our team reaches out to request additional information and access (analytics, payment processor, product demo, etc.) and to clarify key points.

Due Diligence Review

Once all required elements are received, we perform a full operator-level review of the business.

Report Delivery (48–72h)

You receive a 15–25 page written report within 48 to 72 hours after all elements are provided.

1-on-1 Clarity Call (60 minutes) — Optional

We walk through the findings and what's next.

Pricing

$1,997

Place the order